What's in it for you
Track your customers' browsing activity on your site
Rakuten cookies collect statistical data from your customers to optimise the presentation and navigation on your site. They make it possible to follow all the digital marketing interactions between your visitors and your site to offer an optimal shopping experience.
Get valuable marketing data from your web pages
With the Rakuten app, you have at your disposal a powerful tracking tool. Thanks to the obtained data, you can optimise your web pages and improve your conversion rate and sales.
Respect the GDPR
Rakuten collects personal data about your visitors. The Rakuten app has been developed to be compatible with the GDPR.